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Rubén Valenzuela is an agronomic and industrial engineer, co-founder and CTO of the companies Valenveras and Cannaveras Genetics, as well as co-founder of Cannabis HUB, together with the Universitat Politècnica de Catalunya (UPC).
With over 10 years of experience in the cannabis sector, he has researched cannabis agronomy and understands the enormous potential of the plant, as well as the benefits and potential uses of its cultivation. As CTO of Valenveras and Cannaveras Genetics, he has developed new products and services for the cannabis industry, including the latest generation of analytical models using NIR and FTIR technology.
He is also the founder of the cannabis association Green Roots, a collaborator with CATFAC and the cannabis movement. Rubén Valenzuela consistently shares his values of sustainability and environmentalism, driven by hemp, and has helped build a network of people working to professionalise the cannabis sector.
Beyond cannabis, Rubén Valenzuela is CEO and COO of MycoBag, a project focused on research in mycology and applied genetics.
From Cannabis HUB, he invites entrepreneurs, companies, universities, students and institutions to explore the potential of cannabis as Europe's next sustainable economic driver. Will you join us?
A post for World Environment Day. Find out about the thousands of eco-friendly uses of this ancient plant, so overlooked today. A vision of a more sustainable future with hemp at its heart.
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